Latest update: June 08, 2022

Cookie Policy of Userbrain

1. General

When using our website, so called cookies are used to ensure satisfactory website use and use of Userbrains services. A cookie is a small text file downloaded on the hard drive of your device via your browser. Cookies serve the purpose of enabling the correct functioning of Userbrains website, expanding the functional scope of the website and realizing an optimization of its functions. In addition, cookies may also be used to collect statistical data and for marketing purposes.

2. Data Controller

Userbrain GmbH
Frauengasse 7
8010 Graz

3. Types of Data collected

Cookies may contain the following data:

More information about the collected personal data is provided in the dedicated sections of this cookie policy or by specific explanation texts displayed prior to the data collection.

4. Data Transfer to Third countries

Some of the collected data will be transferred to third countries (i.e. outside the EU and the EEA).

In case the operator of a third party cookie is located in the USA or Australia, your personal data will be transferred to the USA or to Australia. There is currently no adequacy decision by the EU Commission for the USA or for Australia in accordance with Article 45 Paragraph 3 leg cit. This means that your data will be transferred to a country that does not offer an adequate level of protection in terms of security of your personal data compared to the EU. Which data importer in the USA or in Australia your data is transmitted to depends on which services are used. These services are listed below.

The transfer of your personal data to the USA or to Australia involves the following risks: (i) your personal information may be disclosed by the data importer; (ii) Authorities conducting surveillance programs, among other things, could gain access to your personal data; (iii) your legal remedies are limited in certain circumstances; (iv) the technical and organizational measures taken by the data importer to protect personal data may not fully meet the quantitative and qualitative requirements of the GDPR.

5. Detailed information on the use of cookies

A detailed description of the cookies used by Userbrain is set out below. If you have any questions, please contact

5.1. SPAM protection – Google reCAPTCHA

This type of service analyzes the traffic of Userbrain, potentially containing users' personal data, with the purpose of filtering it from parts of traffic, messages and content that are recognized as SPAM. This cookie ist necessary for operating our website and can therefore not be disabeld. If users do not want userbrain to set this cookie, please do not visit our website.

5.2. Interaction with live chat platforms by Olark Widget

Userbrain uses cookies to enable basic interactions and functionalities, allowing users to access selected features of the service and facilitating the user's communication with the controller.

5.3. Displaying content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of Userbrain and interact with them.
This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

5.3.1 Displaying content by Wistia widget

Displaying content by Vimeo video

5.4. Analytics

For the statistical analysis of the website and the services Userbrain uses cookies to measure traffic and analyze user behavior with the goal of improving the service.

5.4.1 HubSpot Analytics

5.4.2 Twitter Ads conversion tracking

5.4.3 Google Ads conversion tracking

5.4.4 Google Analytics with anonymized IP

Google Analytics is a web analysis service provided by Google Ireland Limited. Google utilizes the Data collected to track and examine the use of Userbrain, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US.

5.5. Heat mapping and session recording (Microsoft Clarity)

5.6. Targeting & Advertising

Userbrain uses cookies to deliver personalized marketing content based on user behavior and to operate, serve and track ads.

This type of service allows Userbrain to inform, optimize and serve advertising based on past use of Userbrain by the user. This activity is facilitated by tracking usage data and by using cookies to collect information. Some services offer a remarketing option based on email address lists.

5.6.1 Twitter Remarketing

5.7. Google Tag Manager

6. Rights of users

You will find a description of your rights in the privacy policy of Userbrain.

7. Definitions and legal references

Where this document uses the terms defined in Regulation (EU) 2016/679, those terms shall have the same meaning as in that Regulation.